Work
I led the content strategy and development, encompassing social media, print, ads, blog, SEO, and website initiatives.
Social Media Strategist
I devised and executed compliant strategies to enhance online presence and drive growth within the healthcare and pharmaceutical space.
Developed and executed content strategies across platforms, fostering engagement and brand awareness.
My role included graphic design work, copywriting, video editing, posting content and supporting yearly fundraising initiatives.
Social Media Strategist and Manager
Created and implemented pre-event strategy for event promotion and managed social media channels.
Developed a digital marketing and social media content strategy, and coordinated interns and writers for the company blog.
Coordinated client meetings, supported content strategy and implementation, collaborated with client partnership teams for digital marketing, coordinated French and English content, and optimized digital ads.